CFO Series · The Cash
Production isn't collections. Collections aren't profit. Profit isn't cash in the bank. Here's the system that makes sure what you earn is still there when you need it.
The problem nobody explains
Ask most owners how they define profit and you'll get some version of "whatever's left at the end." Here's the problem with that: there's never anything left at the end. Every practice spends exactly what's sitting in the operating account. That's not a discipline problem - it's a design problem.
The one-line flip that fixes it: sales minus profit equals expenses - not the other way around
How separate accounts for profit, taxes, and compensation make "borrowing" from your profit genuinely inconvenient
Why moving money on a fixed rhythm (the 10th and the 25th) turns saving into a habit instead of a willpower contest
Why generic percentages from a book don't work for dental - and how we set your targets against your actual PPO mix and debt service
Send me last year's P&L and one number - what you want to earn. I'll show you the gap and the three biggest things causing it. Twenty minutes, and the analysis is yours whether we work together or not.
Send Bubba Your P&L →From Bubba Cook · Dental Profits Institute